GM HEARTLAND |
The modern internet is 99% ads anyway. When in Rome… |
—El Prof, Muhammed & Chad |
TOKEN | PRICE CHANGE | PRICE |
|---|---|---|
Solana ($SOL) | -9.56% | $207.05 |
Helium ($HNT) | -4.46% | $3.35 |
Pyth ($PYTH) | -24.87% | $0.20 |
Save ($SLND) | -41.06% | $0.41 |
(Price changes reflect past 7 days as of 2.4.25)
After months of dedicated work, playhaus is beyond excited to introduce growbot — a game-changing tool for how businesses approach advertising and data management.
Seeing it come to life is a huge win for our team, and we’re committed to refining it to perfection for our users. But we’re equally excited to introduce this first iteration and invite you all to witness it, well, grow.
With growbot, you’re not just improving your advertising campaigns. You’re taking the first step into the internet of the future. This smart assistant helps you own your data, optimize ad strategies, and maximize your marketing spend like never before.
Whether you’re a creator, media buyer, agency, or business owner, growbot is built to amplify your success in a way traditional ad platforms — or for that matter any platforms — simply can’t match.
Make every dollar count. Stretch your ad budget 30% further by letting growbot analyze performance, identify emerging customer niches, and optimize messaging in real-time.
Seamless data integration. Connect growbot to your existing tech stack to centralize insights and unlock smarter, data-driven decisions.
Goal-oriented advertising. Whether it’s increasing purchases, newsletter sign-ups, or social media followers, set clear objectives in a simple [VERB] + [NOUN] format, and let growbot handle the rest.
AI-powered creative optimization. Upload your assets and leverage built-in AI tools to generate high-performing ad creatives on the fly.
Multi-goal optimization. growbot works across multiple objectives, helping you acquire new customers, boost engagement, and drive conversions — all while saving you time and money.
Connect Your Data
Link growbot to your ad platforms (Meta, Google, Shopify, etc.) and let it unify your data silos.
Use the same tools — but you stay in control.
Set Your Goals
Use [VERB] + [NOUN] magic for a minimalist user experience.
For example:
“Increase Sales”
“Grow Followers”
“Boost Newsletter Sign-Ups”
Add a budget, sit back, and relax as growbot crafts your strategy.
Upload Assets
Share creatives (images, videos, copy), or use growbot’s built-in AI tools to generate them.
Watch Your Investment Grow
growbot dynamically allocates budgets, identifies high-converting audiences, and refines messaging — all while you focus on what matters.
30% more efficiency. Turn $1,000 into $1,333 worth of impact.
Multi-goal mastery. Run campaigns for Twitter growth, e-commerce sales, and lead generation — simultaneously.
Web3 meets AI. Own your data, protect your digital identity, and future-proof your strategy.
Ready to Experience the Future of Ads?
growbot isn’t just another advertising tool. It’s your digital growth co-pilot, designed to empower brands, agencies, and creators to take control of their data, scale efficiently, and thrive in the decentralized world.
The future of advertising is here. Are you ready to grow smarter?
Visit playhaus.app and get early access to growbot today.
—Muhammed
(P.S. This is just the beginning. We’re iterating daily to make growbot even more powerful. Your feedback will shape the future of advertising. Let’s build it together.)
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Please forgive me and the 🖤&SOL team for leaning heavy into the self-promo this week. I’m just a proud, newly-minted full stack dev. If your business buys ads from Google and Facebook, be sure to register for growbot. Now, onto your obligatory dose of overly verbose cultural commentary.
Despite what the above chart might suggest, crypto is not in a bear market. The most recent flushes are rational responses to the macro economic trends from Trump’s Tariffs™, which have everyone looking to de-risk (or free up cash to do so).
But crypto isn’t the place to offload. It remains one of the best places to look for safety and opportunity right now.
Missouri, the state I’m writing from today, just introduced a bill to invest public funds in Bitcoin and protect miners. Elsewhere, the number of users leveraging my favorite decentralized phone network, Helium, are at an all time high. $JellyJelly, another token launched by some ex-Big tech product players on Solana just last week, is giving metered access to an AI-powered video creator tool. They decided to forgo investor funds by turning the token into a payment method for their software. This is the future of AI-powered SaaS.
The utility for crypto is here. And it’s mostly on Solana. The price action doesn’t say that currently because Trump is flooding the zone and tariffs are all anyone can think about right now. But my mind is unclouded by everything but some good old pharmaceutical grade Michigan kush. And to me, this downtrend just smacks of buying opportunity.
Ethereum’s gas fees and the transfer of another billion dollars in assets moving from Ethereum to Solana have depressed $ETH’s prices. But if the rumors out of Texas and Eric Trump’s Twitter feed are true, it will have another burst of life as TradFi’s regulated on-chain assets protocol and the push for the tokenized stock exchange in the shape of a ten-gallon hat and run by a Doug Dimmadome doppleganger. Meanwhile, newly-appointed crypto czar David Sacks is pushing for a memecoins and NFTs are collectibles narrative, which really services the fun.pump that’s happening on Solana. ($OPOS.)
I don’t think the memetic, gambling on chain is going away anytime soon. We are already starting to see those communities evolve into more robust entities, because why waste the brand value that’s already been created?
That’s part of why our team is so confident that both modern and legacy brands will be one of the upcoming metas. For more risk-averse players that might balk at launching an open market collectible, which could run afoul of securities law, there are those out there toying with the idea of stablecoins to service the loyalty programs. But if this does take hold, it will likely be a short-term trend. This approach de-risks the volatility of the token for its holders, sure. But it also removes the upside. I expect most of those brands to get curious about the upside of destabilizing the token, which could be a future risk for the industry, if those large public token coins were to crash.
Anyway, it’s all speculation, but what else is there to do in the DeFi space? And as we learned in 2021, speculation is more fun when the market is offering bargain prices at the start of tax season. Our faith in the utility of the web3 industry — securing the future of data sovereignty and enabling an ethical environment to interact with AI — is far from shaken.
While the income tax still stands, may your returns be massive.
—El Prof
Heart&SOL is a daily newsletter at the intersection of AI, cryptography, and online culture.
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